Masterclass: Lean Start-up by Bernhard Doll

26 Mar 2015

This two-day Master Class will give participants a hands-on experience on how to prototype, validate and implement innovative business models, products and services with a “lean” development approach.

Who should attend?

The Master Class has been designed for people, who already have a concrete business idea and are interested in proven, hands-on tools to prototype, validate and implement innovative and environmentally conscious business models, products and services.

Participants should be able to pitch their existing business ideas in front of an audience.


After the two-day session, participants will be able to:

  • Identify critical hypotheses in their innovative business models, products services
  • Build prototypes and run business experiments (with simple means)
  • Design minimum viable business models, products and services
  • Manage “lean” implementation projects under conditions of high uncertainty

The Master Class will be a mix of input presentations, short break-out sessions, case studies and intense group work sessions, in which participants are invited to experience various tools, methods and materials, from paper prototyping, large-scale posters as “shared spaces”, LEGO Serious Play to software-based tools for virtual team collaboration and crowd sourcing.


Each participant will receive a personal toolbox that can be used even after the Master Class. The toolbox contains a handbook with descriptions and how-to guidelines for all methods used in the sessions, high-resolution templates and a free one year license for the collaboration software “Rapid Modeler” upon request.


Date: 26-27 March 2015
Location: Bologna, Italy
Led by: Bernhard Doll, Managing Director of Orange Hills GmbH


Sorry, registration is closed, we are fully booked.

Tuition Fee

Climate-KIC start-ups have free access to this Master Class. Travel costs will be reimbursed by Climate-KIC up to 200 euros per person. All participants have to pay and arrange their own accommodation. Please note that there is a 500 euro no-show fine for this Master Class. Please read the full Code of conduct.

For companies not participating in the Climate-KIC Accelerator, the tuition fee for this Master Class is 1500 euro per person.

Please wait until you receive your official confirmation of participation email before arranging your travel details. 

Led by Bernhard Doll

Bernad Doll

The Master Class will be led by Bernhard Doll. He is Managing Director of Orange Hills GmbH, a Munich-based consulting company focused on prototyping, agile strategy, service and business modeling and the development of software-based innovation tools.

Over the last 15 years, Bernhard has founded, facilitated and supported a series of start-ups, including Webmiles AG, SiteForce AG and Interhyp AG (IPO 2005).